I feel everyday that I do some of the coolest stuff in advertising. TV is very cool but its becoming hard to really BE cool on TV. Only the beer and soda companies can really pull it off.
I saw a Kenneth Cole ad today and clicked on the banner (yes - i actually clicked! eek). It brought me to this site:
Watch the video and then watch some of the other videos of the people within the campaign. Most people dont realize that online advertising is just this - a way to extend the TV screen and sometimes in a BETTER way. Kenneth Cole did a very cool job here with this campaign called "We all Walk in Different Shoes". Brilliant! You never see clothing/shoe retailers doing things like this online with targeted banners.
Check it out! I think I made the best choice to go from TV to online advertising. Did you know online could be this cool?
http://www.kennethcole.com/default.asp?pw=advertising&adid=daily300x600&s=advertising
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